Waldia, a newcomer to the publishing scene, was chosen for the project after a cold-call submission to Paul Buckley, Penguins Creative Director. Buckley was impressed by Waldia’s work, specifically her daily icon project that she began while at MIAD, offering her the 40-book commission.
Waldia utilizes key words from the text to create symbols, giving the classic works a modern day look. The entire series is currently in publication; the first four are currently available for preorder.
Learn more about the design process here.
Learn more about MIAD’s Communication Design program, rated a 2016 top design program by Graphic Design USA.